Cluj-Napoca, October 9, 2024 – RBJ – SITA, active in the field of technology for the air transport industry, has opened a new technological hub in Cluj-Napoca, company representatives announce. The new hub will develop solutions to improve passenger experience and reduce environmental impact.
The SITA hub in Cluj-Napoca has approximately 50 employees, with expansion plans, depending on market dynamics. The new center is part of a global network of technology centers, connecting locations in London (UK), Letterkenny (Ireland) and New Delhi (India).
“The new technological hub in Cluj-Napoca is part of a wider strategy to decentralize operations, modernize the technological development process and diversify talent.
This helps us address industry challenges, including the need for faster technology deployment,” said David Lavorel, CEO of SITA. “Although located in Eastern Europe, the hub serves global customers and plays a vital role in transforming passenger processing solutions worldwide. Its strategic location offers better time zone alignment and proximity to growing regions such as the Middle East and Asia,” he added
In 2023, the level of air transport exceeded expectations, and IATA forecasts continued growth to 8 billion passengers globally by 2040.
SITA’s investment in Cluj-Napoca comes in the context of airports and airlines investing billions in IT to meet the growing demand of passengers, say the company’s representatives.
“The hub is instrumental in creating state-of-the-art platforms such as SITA Flex, which enables travelers to check-in and board using their phone, reducing waiting times by up to 40% globally. At the same time, SITA WorldTracer reduces incidents related to lost luggage by 77%, while also reducing CO2 emissions with the help of its cloud-based system,” the company’s representatives say.
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SITA is the world’s leading specialist in air transport communications and information technology.
Imagine a world where travel connects us all seamlessly. This is the world that SITA has been shaping for 75 years. In 1949, 11 visionary airlines came together to create SITA and transform travel forever. From the beginning, the mission was clear: to revolutionize the industry. We started by building the world’s largest data network and even helped give birth to the Internet.
