MedLife, the largest integrator of medical, wellness and sports services in Romania, has acquired the SanoPass digital platform

By RBJ
MedLife, the leader of the private medical services market in Romania, announces the acquisition of the majority package in the SanoPass digital platform and becomes the largest integrator of medical, wellness and sports services in Romania.
Following the completion of the transaction, SanoPass will accelerate its growth and development plans both nationally and internationally.
“MedLife, the leader of the private medical services market in Romania, announces the acquisition of the majority package in the SanoPass digital platform, one of the most active Romanian startups in the healthtech area, which offers medical, wellness and fitness services on a subscription and individual basis . The transaction marks the continuation of MedLife’s strategy to integrate and consolidate medical and wellness services, developing an integrated system of services for a healthy lifestyle through medical prevention, sports and nutrition”, announces the company.
The SanoPass digital platform unifies and facilitates access to health and fitness, offering access to over 1,200 private clinics, both local and from large networks, and over 200 fitness rooms in Romania and the Republic of Moldova. Through this national network of partners, SanoPass provides medical and fitness services for 50,000 subscribers.
For the next period, SanoPass aims to substantially expand the team and the portfolio of clients and beneficiaries, the company serving both individual subscribers and corporate clients, mainly SMEs with between 10 and 250 employees. In addition, SanoPass collaborates with some of the strongest insurance companies in Romania, such as Generali, Metropolitan Life and NN.
According to company representatives, SanoPass registered over 100,000 medical and fitness services delivered in the first half of 2022. As an integrator of health, medical prevention, wellness and fitness services, SanoPass unlocks significant cross-sell potential for partner medical clinics and fitness operators, for the benefit of subscribers.
MedLife announced 5 months ago the entry into a new business segment, that of wellness services, which complements the medical diagnostic and treatment services offered nationally, through the acquisition of the Sweat Concept gyms. The transaction was completed last week, with growth plans in this direction being in full development.
MedLife Group is the operator with the largest portfolio of acquisitions in the medical area in Romania, the company investing massively in the growth of the network in Romania. Through the acquisition of SanoPass, MedLife reaches a total of 46 transactions.