Dacia, the leader of the Bulgarian auto market for the sixth consecutive year

By Edwig Ban
The Dacia brand maintained its first position in the top 20 best-selling cars in Bulgaria for the sixth consecutive year, delivering 4,667 vehicles and reaching a market share of 11.59%, Novonite reports.
The second place is Renault, for the fourth consecutive year, with 4,069 cars sold and a market share of 10.11%.
After its successful launch on the Bulgarian market in 2006, Dacia quickly gained popularity, occupying the first position in new car sales. And Renault has followed Dacia following the upgrading of its product range, starting with Renault Clio, in 2012.
In February 2018, the new Dacia Duster was launched in Bulgaria. Since then, over 1,000 Dacia models have been sold, up 15% over the previous year.
Recently, Dacia announced that it had the best commercial performance in its history in 2018, with total sales on the domestic and international market amounting to 700,798 units, up 7% over the previous year’s level.
Dacia was taken over by Renault in 1999. Re-launched in 2004 with the Logan, Dacia became a notorious player on the European car market.